I’m here to build meaningful things with curious, low-ego people
As part of Klarna’s design leadership team, I shaped how we work — from design rituals and career growth to supporting senior designers and new leaders through ambiguity.
At Spotify, I led design across growth, activation, and conversion — working closely with my teams to explore and solve key challenges in these problem spaces.
PART 1
Building Spotify Lite to give listeners on basic Android phones or with unreliable internet a smooth, responsive experience.
PART 2
Scalable and relevant sign-up and onboarding experiences, helping new listeners to get the most out of Spotify.
PART 4
A Spotify design blog post I co-authored to share some of our findings for how to better serve audiences in Asia, India and South America.
PART 5
I led clients and creative teams to craft strategy and build compelling product experiences across hospitality, travel, wellness, retail, finance, and beyond. I also managed, shaped, and grew a multidisciplinary team of talented design professionals.
Sats Elixia
Electrolux Grand Cuisine cooking system is a range of high-end kitchen appliances for affluent foodies. I led the user experience design for creating a seamless cooking experience across ovens, blast chillers, and induction zones to align with the brand's image.